Beris Zanetich

Senior Creative/Copywriter

Beris Zanetich

News Corp - Headphones

Wouldn’t it be lovely to block out all the distracting stuff around you and just catch up on the news?

That’s the idea that made this promotional offer so attractive to so many people. In fact, it’s been so successful at selling subscriptions, News are running it now for the third time.

With outdoor and press leading the way, the campaign also included TV, radio, social and digital.


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